Imagine you are a third grade elementary school teacher. One student turns in his math homework neatly completed with all extra work on an attached sheet of paper (because they are asked to, "Show their work"). The next student turns in a sheet with some questions answered,...
At one time Route 66 was the height of technology. It was a paved highway that connected the West from Chicago to Los Angeles in a time that still saw many dirt roads and few fully planned routes to travel by car. We take our...
Swift Media takes operational efficiency seriously for our company and our customers by improving the processes by which we deliver our product and by creating novel ways of using website technologies for business. As bees constantly work to gather pollen to the betterment of the hive,...
As time runs out on the year of 2011, many of us have a tendency to take the foot off the gas pedal. I'm speaking up in defiance of that tendency. At Swift Media, we're finding that these times can be the most rewarding. The end...
Reliability is not a sexy trait. Cinderella didn’t fall for Prince Charming for his reliability. Aggressive Venture Capitalists don’t fund a business because of its reliability. Reliability is a trait that is often overlooked. Reliability isn’t dramatic. It’s far from a Ferrari and doesn’t cut a...
Taking care of your website can fall pretty low on the list of priorities for a small business. Bills to pay. Bills to write. Sales to make. Delivery. Tack on having to chase down Jimmy Webguy to change an "an" to an "and" on the...
Does your new website designer have a plan for what will happen to the old web pages you have sweated over all these years? Most importantly, have they considered what will happen when those pages are no longer there for your customers who have bookmarked these...
As the Roman poet Ovid says it. For us English speakers, it translates to "Time, the devourer of all things." Eventually, time catches up to our technology. When I think about monks spending most of their waking hours copying texts from sheepskin to sheepskin, I can't...
Mobile may not replace the wheel, but its functionality changes the way we work and play. We are entering a truly exciting time in the development and maturation of the 'online world'. The fact is, the online world is expanding beyond the personal computer into mobile....
One consistent question I receive from clients and prospective clients is: How can our website show up on search engines? The first part of the answer is we want to rank well, not just show up. The second part of the answer is with some...